2012 Sunglasses of the Year Police Sunglasses S8299 583B
The Police Model S8299 – Sunglass of the Year 2012 – Optician award ceremony.The iconic Blue lens triumphed over the competition.
Bruno Palmegiani, designer for the De Rigo Group in the Eighties officially managed to create Designer Sunglasses that officially marked the passage of sunglasses from being a simple accessory to becoming a fashion accessory – the Launch of the Brand Police. Police sunglasses and frames succeed in identifying themselves with the tastes of the young and not so young, to focus attention on the right details, to make themselves known. The success of Police Sunglasses can be attributed to the trailblazing success of the blue mirrored lens – which has now been adopted by all Designer Sunglass brands. Police Glasses and Police Sunglasses have been transformed into a lifestyle thanks also to the brand ambassadors. Only male celebrities belonging to the worlds of cinema or sports such as Bruce Willis, David Beckham and this year Luke Evans are involved in championing the brand. This year’s Police Eyewear models feature sculptured sides – guaranteeing a firm fit, carbon fibre detailing and metal inserts giving a sense of elegant simplicity with the logo in contrasting colours.